Blog Contributors

Meet PM Digital’s panel of internet marketing bloggers. Curious and passionate, our team of marketing experts brings you the latest insights and analyses of a constantly changing, evolving industry.

Chris Paradysz

Chris_ParadyszChris is Founder and CEO of PM Digital, as well as co-Founder and co-CEO of its corporate parent and customer acquisition firm Paradysz. He is responsible for the strategic leadership and growth of both companies. Under his leadership, PM Digital has quietly grown into a leading internet service company, with prominent clients across all major industry sectors, including retail, nonprofit, publishing, B2B and financial. Chris can be reached at chris@pmdigital.com.

 

Nicole Jennings

Nicole JenningsNicole Jennings is Vice President, PM Digital. Nicole has over 15 years of marketing experience and joined PM Digital in 2003. As VP, Nicole has helped lead our key accounts, and her team of idea generators are known to compete internally for client program growth. This is the type of team who checks out results on a Sunday, just because they can’t wait until Monday to see the results of their efforts from the previous week. Nicole opened PM Digital’s South Carolina office in 2006. She is a graduate of the University of Hartford. Nicole can be reached at njennings@pmdigital.com.

 

Roy DeYoung

Roy DeYoungRoy DeYoung is Senior Vice President, Creative Services at PM Digital. He has over 25 years of experience in creative strategy & direction, brand development, and marketing strategy. Roy’s vision, insight, and expertise helps PM Digital deliver upon channel-agnostic creative that engages and encourages action from the customers of clients including: Citizen Watch, Martha Stewart, Deal News, NEJM, Disney, Paul Fredrick, Quaker Oats, Crayola and Hewlett Packard.

Prior to PM Digital, Roy was VP of Creative Strategy with Zeta Interactive and founder and Creative Director of Temel, Inc. where Roy developed strategies and serviced accounts for clients including Monsanto, Novartis, Melissa & Doug, Gold’s Gym, and ADP. Roy can be reached at rdeyoung@pmdigital.com.

 

Valerie Davis

Valerie DavisValerie Davis has been with PM Digital since 2009 and currently leads the Paid Search team as Vice President. Previously, Valerie spent 8 years running Bloomingdales.com. She works closely on strategy and oversees the account with her team. She has expertise in acquisition and retention based programs for both direct-to-consumer and business-to-business clients/projects, inclusive of launching brands and products, building databases, driving sales and increasing loyalty. Valerie can be reached at vdavis@pmdigital.com.

 

Glenn Lalich

Glenn is VP of PM Digital Research. He has led the development of many innovative benchmarking products and reports, including MarketRelevance, a proprietary research and tracking platform that provides perspective on competitive, marketplace and industry trends. Glenn can be reached at glalich@pmdigital.com.

 

Diana DiGuido

Diana DiGuidoWith close to 10 years of interactive marketing experience, Diana DiGuido currently works as PM Digital’s Vice President of Relationship Management. Diana has expertise in all verticals within the digital marketing arena, with strongest capabilities in the email channel surrounding clients in the travel, publishing, retail, and automotive sectors. More recently as Senior Account Director at Zeta Interactive, an integrated digital marketing agency, Diana set new standards for innovative insight, thinking and email programs that helped her clients exceed all expectations in terms of engagement and ROI. Former owner of her own email marketing consulting firm, Diana received her B.A. in Communications from Villanova University. Diana can be reached at ddiguido@pmdigital.com.

 

Clay Cazier

Clay CazierClay Cazier is VP, Search Strategy for PM Digital. His resume includes more than 13 years of web development and search engine optimization experience, including successful ventures in the healthcare, travel and legal verticals. Clay’s role at PMD is to provide the strategic foundation, best practices and business support needed to craft ROI-positive campaigns for PMD’s clients. Clay can be reached at ccazier@pmdigital.com.

 

Toni Box

Toni BoxToni works as PM Digital’s Director of Social Media and is responsible for managing the fulfillment of all social media programs, including community management and engagement, strategy development and implementation, influencer outreach, and advanced analytics and reporting. Toni has managed over 250 social media accounts for a multitude of industries including hospitality, retail / Ecommerce, finance, real estate, non-profit, and small business. Toni graduated Magna Cum Laude from the University of South Alabama. Toni can be reached at tonibox@pmdigital.com.

 

Rachel Gordon Lindteigen

Rachel Gordon LindteigenRachel is the Director, SEO for PM Digital and brings over twenty years of content writing, editing and strategy development and ten years of digital marketing experience to the team. She has a bachelor’s degree in broadcast journalism from the Walter Cronkite School at Arizona State University and will earn her MBA in Marketing in the spring of 2014. Rachel can be reached at rgordon@pmdigital.com.

 

Christie Frazer

Christie FrazerChristie has been the Director of Strategic Ventures at PM Digital since 2011. She worked with PM Digital on the client side starting in 2008 when she was Senior Marketing Manager for Vonage. As Director, Christie manages the Comparison Shopping Engine and Affiliate Marketing Channels. Christie has over 14 years of marketing experience and began her career in the airline and publishing business. Christie spent several years in London running the marketing programs (online and offline) for various PR/Communications consultancies before moving back to the US to work for Vonage. Christie can be reached at cfrazer@pmdigital.com.

 

Paul Freibott

Paul is Director of PM Digital Research. He helped launch the Rewind series of reports tracking online performance trends, manages the ongoing development of competitive reporting for clients and vertical market studies, and maintains expertise in key digital research tools. Paul can be reached at pfreibott@pmdigital.com.