Paid Search

Paid search typically makes up the largest percentage of the online media investment. Getting the most out of your paid search spend requires spot-on campaign management, industry knowledge, best in class technology and search marketing expertise.

For the past 10 years, PM Digital has been helping top brands achieve their objectives with paid search, consistently delivering YOY increases in revenue at steady efficiency goals. We enable retailers to turn to an agency who will ensure optimum performance from their paid search investment.

When it comes to search marketing, choosing a one-size-fits all search agency is not in the best interest of a retailer. PM Digital’s deep expertise gives us purview to the unique challenges in the retail vertical from changes in inventory levels and demand, to fluctuations in pricing, seasonality, promotions, co-op funding and even the weather- which we know will also impact demand. We know that mobile searches will soon outpace desktop searches and that online shopping is becoming more socialized. Our retail-specific approach responds and adjusts to all of these variables, but also keeps your campaign current with all search engine advancements and industry changes.

Benefits of working with PM Digital:

• Superior Account Management: Our unmatched industry knowledge, combined with our high-touch service, means no missed opportunities- ever.
• Beyond The Basics: We’ve spent years deriving and testing methodology to significantly maximize revenue generation while maintaining target efficiency goals.
• Out-of-the-gate success: Our clients see immediate spikes in sales and demand when switching to PM Digital from other agency relationships or in-house management.
• Cross-Channel and Multi-Channel Integration: PM Digital has 15 years of offline and online experience.  Understanding how to best integrate offers across marketing channels as well as how to properly attribute sales to yield the most profitable mix are core to providing strategic direction for paid search campaigns.

Click here to download more information ->  Paid Search